Food First Consulting help retailers, buyers, suppliers, sellers, marketers and agencies. Their expertise comes from 20 years of insight gained in technical, commercial and marketing roles.
The Brief:
Food First Consulting approached Graphic Index to create a strong brand identity that would represent the expertise and professionalism that the business brings to this very brand-aware sector. It was important to the client that the logo would be a simple device, and would work well across various formats such as promotional materials and online media.
At a later date, Malachy also needed a website designed that would present his business in an impressive way.
What We Did:
Initially, we consulted with the business owner in order to understand fully what the company does and what kind of market it occupies. Once we gained knowledge on this niche market, we were in a position to design a relevant logo that would represent the client’s particular business ethos. We designed a simple yet effective logo, and created a tagline that is memorable and fits well with the business ethos: “Fresh knowledge for winning business”.
For the website, we discussed what should be included with Malachy in terms of design and then set to work creating a sleek-looking website.